Most people still think of domain names as simple website addresses, but they’re quietly becoming one of the most powerful digital assets on the internet. What’s changing now is not the domains themselves, but the infrastructure around them: for the first time, they can move on-chain, gain liquidity, and function like programmable real-world assets. In this AMA recap, NicNames founder Andriy Khvetkevych and DOMA Protocol co-founder Fred Hsu explain how traditional DNS, registrars, and blockchain are finally aligning — and why tokenizing domains may reshape everything from fundraising to asset ownership. If you want to understand where the next decade of digital property is heading, start here.

NicNames Podcast hosted by Andriy Khvetkevych with AI-expert Jexi. In this episode of the NicNames Podcast, host Andriy Khvetkevych dives into a critical topic for website owners: the difference between free and paid SSL certificates — and how to choose the right one. He’s joined by Jexi, a specialist in domains and digital assets, to break it down in simple yet informative terms.

In a recent episode of the NicNames Podcast, host Andriy sat down with Eshan Pancholi, the VP of Marketing at ShortDot Registry, to discuss the evolving world of domain names, the importance of a strong online identity, and how startups and businesses can leverage new domain extensions. The conversation offered fascinating insights into the domain industry, Web3 integration, and the strategies ShortDot employs to make domain names more accessible and valuable.

In Episode 4 of the NicNames Podcast, titled "The Future of .UA Domain Zone Amid War: Challenges, Innovations, and Web3 Integration," host Andriy Khvetkevych engages in a profound discussion with Dmitry Kohmanyuk, administrator of DomainName.UA. Their conversation delves into the resilience and evolution of Ukraine's .UA domain zone amidst the ongoing conflict, exploring the challenges faced, innovative responses, and the promising integration of Web3 technologies.

In Episode 3 of the NicNames Podcast, titled "Why Premium Domains Matter for Startups," host Andriy Khvetkevych, CEO of NicNames.com, delves into the significance of premium domain names for emerging businesses. He articulates how these domains serve as prime digital real estate, offering startups a competitive edge through enhanced brand recognition and searchability.

In the second episode of the NicNames Podcast, titled "SEO Strategy for U.S. Market: Which Domain Zone is Best?", Andriy Khvetkevych, CEO of NicNames.com, discusses the intricacies of SEO in the U.S. market with SEO expert Viktor Karpenko. Their engaging conversation sheds light on strategies to succeed in a competitive online environment and the nuances of selecting the best domain zones.

In the inaugural episode of the NicNames Podcast, titled "Unlocking the Power of AI in Sales Automation & Domain Branding," host Andriy Khvetkevych, CEO of NicNames.com, engages in a compelling conversation with Oleg Bilozor, CEO of Reply.io. Their discussion delves into the strategic selection of domain names, the integration of artificial intelligence (AI) in sales processes, and the evolving landscape of digital branding.